The WHY Index®

The WHY Index® is a normative assessment which describes motivators and WHY a person acts in a certain way, based on personal values and attitudes.

The uniqueness of WHY Index® is that it measures and describes both HIGH and LOW values in the 8 different motivators and shows what a person is likely to pursue and what gives them energy, but it also shows what the person wants to avoid or causes stress or conflict.

The WHY Index assessment is often used in conjunction with DISC assessments and other behavioural assessments.

The WHY Index® assessment is based on the continuous research from Ensize Driving Force assessment and has included the studies and research by Dr. Spranger and other modern motivational philosophies.

Ensize has expanded on Eduard Spranger’s ideas about attitudes: Specifically, Ensize has divided one of Spranger’s original attitudes into two and adapted their descriptive names and content to a contemporary format.

Specific area of use:
— Find out what a person is “looking for” and at the same time understand what they want to “avoid”.
— Find out what gives a person energy and why the person loses energy.
— Possible to use for global surveys, defining motivational factors of an organisation.
— Find common motivators in teams and organisations.
— Use the feedback to improve conflict management.
— Identify situations that can have a negative impact.
— It is a normative assessment and that means it allows comparisons between individuals and between different groups of individuals, so-called norm groups.

The questionnaire
— Is based on a normative questionnaire with 4 questions per motivational factor, a total of 32 questions.
— Is dynamic and easy to use.
— The choices are on a rated scale, and the individual’s result is expressed in terms of how much or how little their score differs from the average value of all respondents’ answers. The options for the answers go from one extreme to another.

The Report
— The scale gives a variety of clusters describing the high and low values in each motivator, allowing more than 1.6 million different reports/combinations. Every value on the scale has its own unique description.
— The Motivational indicator Radar gives a graphical overview of the personal values for the 8 motivators.
— The motivator profile graph shows the score on each of the 8 WHY Index® motivators in descending order of priority, from the highest to the lowest value.
— The graph shows what a person possibly seeks (positive values) and possibly avoids (negative values).
— Flexible comparison between profiles, groups, and organisations.

Our Motivational Assessments

  • WHY Index®

Would you like to know more about our assessments and products, or order free demo reports?

Contact us

Benefits of using WHY Index®:

  • Find out what a person is “looking for” and at the same time understand what they want to “avoid”.
  • Find out what gives a person energy and why the person loses energy.
  • Use the feedback to improve conflict management.
  • Identify situations that can have a negative impact.
  • It is a normative assessment and that means it allows comparisons between individuals and between different groups of individuals, so-called norm groups.
  • The questionnaire is dynamic and easy to use. The choices are on a rated scale, and the individual’s result is expressed in terms of how much or how little their score differs from the average value of all respondents’ answers. The options for the answers go from one extreme to another.
  • The scale gives a variation of clusters describing the high and low values in each motivator, allowing more than 1,6 million different reports/combinations. Every value on the scale has its own unique description.

The WHY Index® focuses on 8 unique motivator

The Motivational indicator Radar gives a graphical overview of the personal values for the 8 motivators. The motivator profile graph shows the score on each of the 8 WHY Index® motivators in descending order of priority, from the highest to the lowest value. The graph shows what a person possibly seeks (positive values) and possibly avoids (negative values).

Time & Money — the person’s relation to profit and loss.

Theoretical problem-solving — the person’s view on information and news.

Environment — the person’s feeling for the surrounding environment.

Autonomy — the person’s view on power and influence.

Social consciousness — the person’s approach towards other people.

Progress — the person’s view on learning and development.

Procedures — the person’s approach toward rules and regulations.

Practical problem-solving — the person’s approach toward challenges

Find relevant and useful material in the Training Centre!

Training Centre is a part of the Navigator platform. In the Training Centre, you will find lots of relevant and useful material. Everything from PPT to well-thought-out exercises that are suitable for different purposes and goals. With the built-in filter, you can easily find exactly what you are looking for and need.

  • LMS — Learning Management System — access to online training materials.
  • Distribute e-learning and other material before, during or after a training/coaching session. You decide!
  • Upload and brand your own material and reports.
  • Fully remote: Online service — no software required.
Easy to START Today:

Unlock the potential of your participants and fuel your business with Ensize. Just sign up for Ensize official certification training course.